In September of 2005, after spending a combined 15 years in the St. Louis commercial window treatment industry, Gordon and Jennaver Brown opened Eye on Design from their Belleville home and began providing products and services to the St. Louis Metropolitan area.  After 6 months of growth, in response to a need for a workroom and product gallery, they opened a 5,000 square foot facility on Main St. in Belleville, Illinois.  Since that date, they have worked hard to provide their staff with the tools necessary to create positive and successful professional relationships with a growing client base.    

To achieve success, it is important that a company take full responsibility for its client’s perceptions regarding service and product quality.  The successful business will strive to maintain standards in these areas that are consistently higher than those of his competitors while offering a fair and competitive price for the quality products and services rendered.

 

Successful companies consistently provide excellent service to their clients.  Their representatives possess a deep sense of personal integrity and an innate desire to help their clients obtain the products and services that best meets their needs and budget.  Successful companies and their employees take full responsibility for meeting their commitments in all areas of service and hold themselves personally accountable for lapses in service and the resulting reparations.  The level of service provided to clients is individual to every company and serves to place that company above or below his competitors, in the same market, selling the same services.

 

Successful companies consistently provide products of a quality level acceptable to each client based upon their project and budget requirements.  Quality control is the sole responsibility of the company that distributes or manufacturers a product.  It is the responsibility of the company to clearly set the quality expectations of the buyer prior to purchase.  After purchase, any legitimate deviation from the level of promised quality must be corrected to meet the customer’s expectations.  The level of commitment to product quality that a company is willing to uphold will serve to place that company above or below his competitors, in the same market, providing the same products.

 

The most valuable assets of any company, beyond its customer base and reputation, are its employees and relationships with primary vendors.  The development of strong, effective and mutually beneficial relationships with primary vendors and/or distributors allows a company to better meet its quality and service goals through partnership.  The employment of intelligent and hard-working employees and the cultivation of strong employee relationships based upon communication, trust, mutual gain and respect is key to the success of any company and its ability to realize the business philosophies detailed above.

The Business Philosophy of Eye on Design

 

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by Jennaver Brown - September 2005